Enjin, the famous platform that develops blockchain solutions concerning the gaming industry, has initiated an exclusive partnership. The company is reportedly joining forces with a leading music artist “George Murphy” as well as “The Rising Sons” to occupy a significant position in the sector of real-world assets. In this respect, the platform has already sold up to 50M vinyl records.
Enjin Partners with George Murphy to Innovate the Real-World Asset Sector
George Murphy operates as a widely-selling music artist as well as a songwriter. He has collaborated with Enjin to impact millions of music listeners and artists around the globe. In this respect, the music artist is offering a music vinyl that delivers a digital experience. With the vinyl, Enjin Blockchain highlights its potential as a medium enabling real-world assets and digital ownership.
Real-world assets (or RWAs) work as digital coins that symbolize certain physical assets. As per Enjin, the vinyl project denotes the collaboration of three participants of the Enjin ecosystem. They take into account the latest arriving George Murphy as well as the Rising Sons. The respective band has created the music as well as intellectual property that the vinyl presents.
The 2nd participant is the New York Culture Club. It has obtained popularity with its cutting-edge fashion technology. In addition to this, it has occupied a significant position at the famous events. They take into account New York Fashion Week. According to Enjin, it efficiently provides an immersive digital experience by leveraging NFC chips and embedding them into items.
The Collaboration Will Include Artwork and Studio Songs of George Murphy along with NFTs
Along with that, The Squirrel is the third participant. It operates as an NFT comic that NFT.io hosts. The brothers-in-law Kevin and Bob have reportedly created the respective project. They pay significant attention to hand-drawn art, circumventing artificial intelligence. The art that they offer is complementing the music project. In the meantime, the duo will also develop a non-fungible token.
The vinyl will comprise artwork including the studio songs of The Rising Sons and George Murphy on one side. The other side will contain the live tracks. Owners can utilize NFC-enabled phones regarding the vinyl, verifying ownership as well as unlocking a digital experience. Real-world assets strengthen artists to circumvent the limitations by straightly linking to the listeners.